Learn about my career journey

Information related to my work experience and projects.

ANANTHARAM SHANMUGAM – WORK EXPERIENCE

Growth-focused digital marketing leader with 9 years in Digital marketing management, 4 years expertise in quality process and operations management and 5 years in Creative Services field.

Experienced B2B & B2C digital marketing professional with more than 10 years’ expertise in digital marketing, project bidding, affiliate marketing, online media planning, creative digital services, operations and project management.

Adept in marketing Product and services digitally. Positioning brands & their customer engagement strategies online. Deep understanding of website building and marketing. Managing solutions driven teams with agile methodology.

  • 2018

    Tandem NZ Limited -

    Digital Marketing Manager

    Served as Digital marketing manager looking up all aspects of digital marketing activities for our clients and internal projects. Primary responsibilities included Strategic planning and digital roadmap creation. Project bidding proposal documentation. Team management, Content curation, Brand promotions, Social media promotions, client communications, workflow analysis and reporting.

  • 2015

    360 Creatives

    Founder – Director

    As the owner of 360 Creative Solutions I was responsible for all facets of the business from initial setup right through to operational activities. This covered planning strategy, product development, digital marketing, web design and development, customer service, social media campaign management for multiple clients, accounting… pretty much everything.

    2015

  • 2015

    7colorgems.com

    Founder – Director

    Organized, founded and established proprietorship firm as well as retail outlet exclusively for precious gemstones, including all necessary paperwork, licenses, industry association memberships, ecommerce portal design/development, database planning, Digital marketing, on page & off page optimisation. Product catalogue management, photography studio, Email / SMS marketing, Live customer support & logistics and more.

  • 2010

    Gemstone Universe

    Digital Media Consultant

    My role at Gemstone universe was to head up all aspects of the Digital marketing from strategic planning, creative development of both above and below the line activities, full creative production across all channels and all digital marketing activity while managing a team of talented creative professionals to achieve their best under high pressure environments.

    My role expanded over time to cover with e-commerce operations and inventory management. This opportunity fuelled the innovation of first of its kind methodology for photographing and producing videography of precious gemstones. Oversaw and managed backend operations.

    2010

  • 2008

    Convate Consultancy Pvt. Ltd.

    Quality Process Manager

    Strategically defined and led operational processes for recruitment agency, P&L management structure, document management system, project management, recruiting activities and process audits.

  • 2002

    Enterprise Logic India Pvt. Ltd.

    Web Designer / Project Manager / Operations Manager

    Oversaw operations within business administration, operations and revenue generation, while serving as project manager for projects that included Job Shore, Nathan desai website design and development, web portal design for Service Corporation, BFW and Silver Software. Managed and led a team of designers and developers and successfully identified client requirements and coordinated the implementation process.

    2002

  • 1999

    Crayons Multimedia Pvt. Ltd.

    Graphic Designer / Web Designer

    Responsible for developing graphical represtnations for web and multimedia projects that involved building NC and storyboard. Tasked with new client acquisition and coordination of ongoing projects while prepareing prototype webpage templates, designing web projects and preparing web architecture.

 Download My Latest Resume For Detailed Work Experience